The Online Retail Awards are international, impartial, independent business awards that seek out examples of retailers' web, mobile and tablet sites and advances in digital stores. They look for great online shopping experiences for customers and reward them publicly.
Imaginet has been a long-standing winner at the awards and 2015 is no exception with three clients shortlisted and Natural Balance Foods scooping the Food & Drink category on Tues 15th November in Royal Garden Hotel in Kensington, London.
Natural Balance Foods sells the popular Nakd and Trek bars and by focusing on the development of a new responsive website with Imaginet and introducing their products to a new market in the US, the website has seen an increase in revenue of over 60% since last year. The judges were also impressed with the community aspect of the website and the great use of social media and email marketing.
Sherman Cymru and Southeastern Railway were both shortlisted in the Travel and Leisure category, which was hotly contested, so both sites had performed extremely well to be shortlisted.
Speaking from their offices in Cardiff, Nigel Roberts managing Director of Imaginet said:
"We've been building successful e-commerce websites for well over 15 years now and these wins are a wonderful recognition of our continuing expertise. It's not just about a pretty shop-front and being mobile-friendly, we ensure the user-flows and back-office integrations always work perfectly so the websites work on every level"